FINANCIAL FOCUS: New Year’s Financial Resolutions: Making Them Stick
As the calendar flips to a new year, millions of Americans pledge to improve their financial lives. But without a concrete plan, those well-intentioned resolutions often fade quickly.
Financial goals consistently top the list of New Year’s resolutions. A 2025 CFP Board study shows that financial resolutions are prominent, with saving more money (45%) and reducing debt (32%) ranking among the top three goals.
Unfortunately, most resolutions don’t last. A 2023 Forbes Health poll found that over half of people give up on resolutions by the four-month mark and only 1% make it the full year.
The challenge isn’t a lack of desire for change. People may set the same resolution year after year, revealing a disconnect between intentions and action. Or it may be that they try to tackle too many goals at once, or aim higher than is realistic, setting themselves up for disappointment.
